How early-stage startups can get ahead of the market👇

1. Select design partners within your target market—now, more than ever, this is crucial.

Breaking into the US market? Partner with a design expert based there. It provides stronger validation and a deeper understanding of your customer’s challenges and sales cycle.

2. What is your special sauce?

Remember the most important 3 pillars of your startup, and what you should be focusing on when speaking to VCs: Team, TAM (total addressable market) and Why Now?

3. Visit your target market often – it is invaluable to be F2F with customers and VCs.